Eric Beane is an accomplished analytics and data science leader with extensive experience in the marketing industry. Currently serving as the Chief Analytics & Data Officer at VMLY&R since October 2004, Eric oversees a team of over 65 professionals, focusing on data strategy, performance analytics, and media insights. Previous roles at VMLY&R include Managing Director positions in Analytics & Optimization and Data Insights, where Eric significantly expanded team capabilities and client services. In addition to his role at VMLY&R, Eric serves as the Colgate-Palmolive Global Lead for Analytics & Measurement at WPP and is a member of SimilarWeb's Customer Advisory Board. Prior experiences include positions at H&R Block and lookandfeel new media, contributing to Eric's expertise in digital marketing and e-commerce. Eric holds a Bachelor of Science in Journalism & Mass Communications with an emphasis in Advertising from Kansas State University.
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