Robin Morley is a seasoned creative leader with extensive experience in the media and marketing industries. Currently serving as a Senior Creative Manager at Similarweb since June 2021, Robin is integral to the leadership team of the company's in-house creative agency, focusing on video strategy and brand campaign development. Previously at Beamly from June 2012 to June 2021, Robin held various leadership roles, including Director of Creative Data Strategy, where innovative insights were crafted for major consumer packaged goods brands, and Director of Consumer Insight Services, building the firm’s first consumer insights capability in London. Earlier career highlights include leading content and paid media strategies at Beamly post-acquisition by Coty Inc. and achieving significant accolades during a long tenure at the BBC, including the development of the corporation’s first social media training program. With a Bachelor of Arts degree in Media from Sheffield Hallam University and a brief educational stint at Hult Ashridge, Robin's work has spanned prestigious organizations and impactful projects across multiple platforms.
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