Simple Green
Selena Nutter is an experienced professional in content marketing and compliance, currently serving as the Content Marketing Manager at Simple Green since September 2021, where responsibilities include developing and executing comprehensive content strategies and brand voice architecture. Prior to this role, Selena held positions as a Content Marketing Specialist at Simple Green and an SEO Content Writer at Greendropship, where significant achievements included a notable increase in organic traffic. Co-founding Beenke, a digital media company, further highlights Selena's entrepreneurial spirit and commitment to providing valuable resources for parents. Prior experience also includes compliance management roles at Kubota Credit Corporation and American Honda Finance Corporation, where responsibilities encompassed ensuring adherence to regulatory requirements and developing operational policies. Selena holds a degree in English and Business from California State University, Los Angeles.
Simple Green
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The Simple Green® story began nearly 50 years ago, long before "environmentally friendly" products were mandated by law. Bruce FaBrizio and his father developed a safer alternative to the toxic cleaners then being used to remove tannic acid, a by-product of coffee roasting, from roasting machinery. It took three years to perfect the biodegradable, not-toxic, non-flammable, non-abrasive formula. After its initial success, Bruce began selling Simple Green to automotive and industrial customers in 55-gallon drums; which he delivered in his van, for use as a cleaner on equipment and floors. In 1979, just as initial retail marketing efforts were beginning to pay off, Bruce's father died. Bruce managed to keep the business alive and in 1981 gave his company the name it continues to carry — Sunshine Makers, Inc. Simple Green was then introduced nationally into several new markets including Hardware/Do It Yourself, consumer grocery & drug, GSA (government) and Club-Store classes of trade. In the early 1990s, Bruce created the Environmental Technology Division within his company in order to define the cutting edge of today's cleaning solutions and solidify his company's high standards for environmental responsibility.Today, millions of dollars have been spent to prove the safety and efficacy claims of Simple Green. Sunshine Makers, Inc. is still owned and operated by Bruce P. FaBrizio. Original Simple Green and the entire family of Simple Green products are a part of everyday life in millions of homes, commercial and industrial sites, not only in the United States but all over the world. Sunshine Makers, Inc. has its headquarters in Huntington Beach, California, with satellite offices all over the world. Simple Green is manufactured in Garden Grove, California; Lawrenceville, Georgia; Rydalmere, Australia and Bernburg, Germany. Additional distribution centers are located in Maastricht, Netherlands and Choisy le Roi, France.