The Simple Green® story began nearly 50 years ago, long before "environmentally friendly"​ products were mandated by law. Bruce FaBrizio and his father developed a safer alternative to the toxic cleaners then being used to remove tannic acid, a by-product of coffee roasting, from roasting machinery. It took three years to perfect the biodegradable, not-toxic, non-flammable, non-abrasive formula. After its initial success, Bruce began selling Simple Green to automotive and industrial customers in 55-gallon drums; which he delivered in his van, for use as a cleaner on equipment and floors.

In 1979, just as initial retail marketing efforts were beginning to pay off, Bruce's father died. Bruce managed to keep the business alive and in 1981 gave his company the name it continues to carry — Sunshine Makers, Inc. Simple Green was then introduced nationally into several new markets including Hardware/Do It Yourself, consumer grocery & drug, GSA (government) and Club-Store classes of trade. 

In the early 1990s, Bruce created the Environmental Technology Division within his company in order to define the cutting edge of today's cleaning solutions and solidify his company's high standards for environmental responsibility.Today, millions of dollars have been spent to prove the safety and efficacy claims of Simple Green. Sunshine Makers, Inc. is still owned and operated by Bruce P. FaBrizio. 

Original Simple Green and the entire family of Simple Green products are a part of everyday life in millions of homes, commercial and industrial sites, not only in the United States but all over the world. Sunshine Makers, Inc. has its headquarters in Huntington Beach, California, with satellite offices all over the world. Simple Green is manufactured in Garden Grove, California; Lawrenceville, Georgia; Rydalmere, Australia and Bernburg, Germany. Additional distribution centers are located in Maastricht, Netherlands and Choisy le Roi, France.

Automotive

Industrial

Retail

Simple Green

Simple Green's headquarters in Huntington Beach, CA, United States

This department manages and supports the organization's technology infrastructure and systems.

Information Technology

The Leadership Team at Simple Green is responsible for guiding the overall direction and strategic vision of the company. This team, comprised of key executives such as the CEO and various Vice Presidents, focuses on driving sales growth, enhancing marketing strategies, and ensuring operational excellence. They work collaboratively to uphold Simple Green's commitment to environmental responsibility while expanding its presence in global markets and maintaining high standards of product safety and efficacy.

Leadership Team

The Marketing and Creative Team at Simple Green is responsible for developing and executing strategic marketing campaigns that highlight the eco-friendly benefits of the company's cleaning products. This team collaborates on content creation, graphic design, and media production to enhance brand visibility and engage customers across various platforms. By leveraging innovative marketing strategies and creative storytelling, they aim to communicate Simple Green's commitment to environmental responsibility and drive sales growth.

Marketing and Creative Team

The Sales Operations team at Simple Green plays a critical role in driving revenue and optimizing sales processes. They focus on analyzing sales data, managing inventory, and coordinating between various sales channels, including e-commerce and regional markets. By streamlining operations and supporting the sales team, they ensure that Simple Green's environmentally friendly products reach customers efficiently and effectively.

Sales Operations

This department manages sales operations and facilitates distribution processes to ensure effective market coverage.

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Other teams

Leadership Team

Marketing and Creative Team

Sales Operations

Sales and Distribution