Bryan Cantrell

Partner, Advisor Development Consultant

Bryan Cantrell is a seasoned professional in the financial consulting sector, currently serving as a Partner and Advisor Development Consultant at Simplicity Group since April 2022. In this role, Bryan focuses on helping business owners and advisors scale their operations through a unique marketing and lead generation strategy known as the three-legged stool approach. Previously, Bryan held the position of Sr. Advisor Business Consultant at the same firm and founded Elite Advisor Playbook in August 2022, driven by a passion for assisting financial advisors in scaling their businesses while enhancing their personal lives. Bryan's earlier experience includes serving as a Rainmaker and holding the title of Divisional Vice President of Sales at TruChoice Financial from 2004 to 2022, where the emphasis was on improving marketing systems and work/life balance for financial professionals. Bryan's educational background includes studies at Charleston Southern University and McEachern High School.

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