Alejandro Cash is a seasoned business development professional currently leading the business growth at SSTech since January 2024. At SimpliRoute, Alejandro has contributed significantly since January 2020, holding various positions including Business Development, VP of Customer Success, and Head of Business Operations, enhancing logistics intelligence across Latin America and managing client experience metrics. As Country Manager for Uruguay, Alejandro spearheaded the regional development, successfully implementing solutions for over 200 clients in retail, e-commerce, and fast-moving consumer goods sectors. Alejandro has also gained extensive experience in operations and project management through previous roles at 4i Soluciones con Ingeniería, in-Store Media, Tornometal, Saceem, MTA Ingeniería, Montevideo Refrescos S.R.L, and CARBOSUR. Academic credentials include a degree in Executive Development from IEEM and studies at the Universidad de la República.
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