Jason Milliken is an accomplished marketing analytics professional with extensive experience in analyzing consumer behavior and optimizing marketing strategies. Currently serving as Senior Manager of Marketing Analytics at SimpliSafe since February 2022, Jason previously held the role of Marketing Analytics Manager at Rocketbook and Data and Analysis Manager at Digitas North America. At Nielsen, Jason contributed as a Senior Analyst specializing in Marketing Effectiveness, delivering advanced Marketing Mix modeling and Pricing and Promotion analytics for leading CPG companies. Jason's analytical skills were further honed while executing large-scale regression models to enhance marketing efficiency. Early career experiences include internships at the Metropolitan Chicago Healthcare Council and Push America. Jason holds a Master's Degree in Economics and a Bachelor's Degree in Economics, both from Miami University.
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