Tatyana Grinenko is a highly experienced digital marketing professional with a strong background in driving growth and optimization across multiple companies. Currently serving as Director of Digital Growth & Optimization at Simpplr since August 2021, Tatyana previously held positions at Contrast Security, BILL, RENVU, Houzz, and Pop'n Or Not?, where notable achievements included award-winning digital marketing programs, substantial increases in conversion rates and organic traffic, successful management of high-budget ad campaigns, and strong collaboration with cross-functional teams. Tatyana possesses a Bachelor of Arts in Communications with a Business Marketing minor from UC San Diego and has a comprehensive skill set in digital marketing strategy, content optimization, and performance analysis.
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