Alex Epstein

Shareholder at simPRO

Alex Epstein is an accomplished marketing professional with extensive experience in creative direction, brand strategy, and new product development. Currently serving as Creative Director at Alex + Experts since June 2021, Alex provides marketing strategy and fractional CMO services for various SaaS and Cloud platforms. As a shareholder at Simpro Software post-acquisition of BigChange in November 2024, Alex's previous roles include Global Creative Director and Chief Marketing Officer at BigChange, contributing to a notable £100M exit to private equity. Earlier experiences encompass leadership positions at Concoction, where Alex founded and served as CEO, overseeing product development and commercialization, as well as a role as Head of Communications at Masternaut. Alex holds a BSc (Hons) in Management with a specialization in Marketing from Alliance Manchester Business School.

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