Sinar Baja Electric Group has been expanded as an extensive Indonesian loudspeaker manufacturing in Asia by having own facilities. These are voice coil assembly, steel chassis production and finishing, top plate and bottom plate production, cone and spider production, wood working facilities, and workshop.

And today, supported by ISO 9001 / IATF 16949, the ability to produce parts in-house combine with engineering expertise has led Sinar Baja Electric into a wide range of design which deliver clear and authentic sound to fulfill consumer listening satisfaction.

Yet, the continuous improvement project is being applied to properly positioning Sinar Baja Electric in the market. By having product development strategies and adding world-class design, as well as a technical partnership with Scandinavian Audio Research starting in 2006, Sinar Baja Electric enhance the acoustics and cosmetic performance for each level.

The mission is also still un-changed. Dedicated to put customer satisfaction and trust as our top priority, Sinar Baja Electric continue to exceed customer expectation by presenting various prototypes in superior quality. The commitment of quality is visible. This commitment is also shown by our enthusiasm to cooperate with other engineering company which appointed by customer.

Electronics

Manufacturing

Sinar Baja Electric

Sinar Baja Electric's headquarters in Surabaya, Indonesia

Sunarto Wirjana

Massimiliano Moretto

The Engineering and Development team at Sinar Baja Electric focuses on advancing product innovation and quality in loudspeaker manufacturing. This multidisciplinary team collaborates on designing and optimizing acoustics, electrical systems, and manufacturing processes to create high-performance audio products. With a commitment to continuous improvement and customer satisfaction, the team develops prototypes and works closely with partners to enhance both functionality and aesthetics, ensuring that Sinar Baja Electric remains a leader in the audio industry.

Engineering and Development

This department manages employee relations, recruitment, training, and organizational development.

Human Resources

This department oversees the efficiency of business processes and the management of warehouse operations.

Operations Management

The Procurement and Supply Chain team at Sinar Baja Electric is responsible for sourcing high-quality materials and components essential for the manufacturing of premium loudspeakers. They manage supplier relationships, oversee inventory levels, and ensure timely delivery of goods while optimizing costs. The team plays a crucial role in supporting product development strategies and maintaining operational efficiency, thereby contributing to the company's commitment to customer satisfaction and superior quality.

Procurement and Supply Chain

This department oversees the production processes and supervises the machining and assembly of components.

Manufacturing Operations

The Quality Assurance and Control team at Sinar Baja Electric is responsible for ensuring that all products meet stringent quality standards throughout the manufacturing process. This team conducts regular inspections, tests materials and finished goods, and implements continuous improvement initiatives to enhance product reliability and customer satisfaction. By collaborating closely with engineering and production teams, they play a critical role in maintaining ISO 9001 / IATF 16949 compliance and driving excellence in sound quality and design.

Sinar Baja Electric

Org chart

Teams

Engineering and Development

Human Resources

Operations Management

Procurement and Supply Chain

Manufacturing Operations

Quality Assurance and Control

Offices

Sinar Baja Electric

Org chart

Teams

Engineering and Development

Human Resources

Operations Management

Procurement and Supply Chain

Manufacturing Operations

Quality Assurance and Control

Offices

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