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Matthew Smith

Project Manager | NBC Network Specialist at Sinclair Broadcast Group

Matthew Smith is a seasoned Creative Services Director with a robust background in media communications and film production. Currently, Matthew oversees the creative services department at Sinclair Broadcast Group, focusing on marketing and commercial production while optimizing workflows and aligning creative outputs with business objectives. Previously, Matthew held similar leadership roles at WGBA-TV and WXYZ-TV, where a track record of enhancing brand visibility and audience engagement was established. Matthew's career began in performance roles at Universal Orlando and Nickelodeon Suites Resort, and educational achievements include a Bachelor of Science in Media Communications and an Associate of Science in Cinematography and Film/Video Production from Full Sail University.

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Sinclair Broadcast Group

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Sinclair Broadcast Group, Inc. is one of the largest and most diversified television broadcasting companies in the country. Sinclair owns and operates, programs or provides sales services to more television stations than anyone and has affiliations with all the major networks. In addition, Sinclair is the leading local news provider in the country, as well as a producer of sports content. Sinclair owns a multicast network, four radio stations and a cable network. Sinclair’s broadcast content is delivered via multiple-platforms, including over-the-air, multi-channel video program distributors, and digital platforms. Sinclair, either directly or through its venture subsidiaries, makes equity investments in strategic companies. Sinclair Broadcast Group, Inc. was founded in 1986, went public in 1995 and is traded on the NASDAQ Global Select Market under the ticker symbol SBGI.