Kira Tovarovsky

Kira Tovarovsky is a marketing expert with extensive experience in leading teams and driving growth across various media channels. Currently, Kira serves as the Head of Marketing at Singit, following a role as Marketing Director at Playtika, where they managed multiple teams and products. Kira’s career began in HR at Manpower before progressing to accounts management and marketing roles at AreaOne Ltd. They hold a Bachelor of Business Administration in Business/Managerial Economics from Ben-Gurion University of the Negev.