Sissy-Boy is a Dutch retail brand, founded in 1982 by Michael Smit. At Sissy-Boy you can buy wearable quality clothing, as well as interior and health care products. Sissy-Boy is a complete concept, a store for the entire family. Because we work with our own creative and technical experts, we can guarantee delivery of authentic Dutch quality products of international prestige at any given time.

To ensure continuity in approach, vision and personality, Sissy-Boy does not cooperate with external agencies. We design our clothing ourselves, we develop our own fabrics and we also control production. All image creation, including the collection brochure and the interior of our stores, is done in-house. 

Regardless of where you pop in, every branch-store and component of Sissy-Boy have their own character. You are surprised, stimulated and welcomed by enthusiastic staff members who love to think along with you. All Sissy-Boy stores have a pleasant and inviting atmosphere, making them great places to shop. Honest and no-nonsense. Feel free to be inspired by this unique environment!

Retail

Sissy-Boy

Sissy-Boy's headquarters in Amsterdam, Netherlands

This department focuses on creating and implementing innovative design solutions and technical developments for products.

Design and Development

This department focuses on facilitating and enhancing the sales process through customer engagement and support.

Sales Operations

This department focuses on visual merchandising strategies to enhance product presentation and customer experience in stores.

Merchandising Operations

This department oversees the management and functioning of retail locations to ensure optimal customer experiences and store performance.

Retail Operations

This department oversees daily operations and staff management within retail locations.

Store Management

This department is responsible for driving revenue through customer engagement and product sales.

People (3)

Jobs (0)

Other teams

Sales Operations

Merchandising Operations

Retail Operations

Store Management

Sales Department