Prashant Thakkar is an Associate Director of Product at SitePlug, where they lead innovation in the performance and affiliate ecosystems with a focus on AI-powered solutions. With over 20 years of experience in AdTech and MarTech, Prashant has held various leadership roles, including Senior Manager of Products at Silverpush and Senior Product Manager at IQM Corporation. They possess deep expertise in programmatic advertising, AI/ML execution, and performance marketing, having successfully delivered significant revenue growth and optimized processes throughout their career. An alumnus of the Institute of Product Leadership, Prashant holds an MBA in Product Leadership and a BSc in Computer Science from K C College.
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