Macy Yu

Macy Yu is currently the Director of Social Media and Content Strategy at Skinfix, where they lead initiatives to enhance brand visibility and engagement. Macy has worked as a Social Media Manager, most recently in freelance roles, where they developed organic content strategies for emerging brands. Previously, they contributed to customer experience and social media efforts at Blueland, helping to grow its TikTok following significantly. Macy also has a background in research and teaching assistant roles from their time at Penn State University and the University of Pittsburgh, and they studied International Business and Culture abroad at Universidad Pablo de Olavide.