Rob Aitchison

Rob 'Aitch' Aitchison is the Lead Business Analyst for AdSmart at Sky, a position they have held since 2022. Previously, Aitch worked as a Senior Business Analyst at Sky, focusing on various projects related to advertising technology. Their extensive experience includes roles as an Aviation Consultant and Lead Business Analyst at Affini Technology Ltd, along with positions at International Airlines Group and Emirates Airline, where they were involved in operational planning, project management, and business analysis. Aitch holds a BSc in Computer Science with Psychology and Management from Royal Holloway, University of London, earned in 1997.