Sam Roberts is an Analytics Lead in Finance Analytics at Sky, where they shape and deliver data-led transformation initiatives and lead advanced analytics projects to enhance financial performance. With over a decade of experience in finance and strategy across various industries, Sam previously held senior roles at Vue International, LGC, and Walgreens Boots Alliance, focusing on commercial finance and business development. They are a qualified FCCA and possess a BA (Hons) in Accounting & Finance from the University of Kent. Currently, Sam is learning Spanish to expand their cultural and communication skills.
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