Jonathan Ayache

Co-Founder & CEO

Jonathan Ayache is an accomplished business professional with extensive experience in operations, strategy, and analytics across various sectors. Starting with an internship at Investec in 2009, followed by a role as a Senior Business Analyst at Eighty20, Jonathan developed a solid foundation in data analysis and client communication. As a private tutor in mathematics and statistics from 2006 to 2012, skills in education were honed. Jonathan advanced to leadership positions at Uber as Head of Operations for Sub Saharan Africa and General Manager for South Africa from 2017 to 2020. Jonathan co-founded LIFT, focusing on innovative and customer-centric airline experiences from 2020 to 2024, and currently serves as Co-Founder and CEO of SkyLabX, driving travel tech innovation in Africa and the Middle East since 2024. Academic accomplishments include a Bachelor of Business Science (Honours) from the University of Cape Town and executive education at Harvard Business School Online.

Location

City of Cape Town, South Africa

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