SLID Sal (La Société Libanaise pour l’Importation et de la Distribution) was first established in 1962 in Lerbanon as the exclusive distributor of Hoechst, Beiersdorf, Degussa / Evonik and Schwarzkopf. 

The SLID portfolio later expanded to include Matis Paris, Dabur International, Framar and Statement Grooming under its importation and distribution umbrella. 

In 2004, SLID Sal expanded its country portfolio as DBD Holding to include Armenia by establishing IDEAS, as the exclusive distributor of Schwarzkopf Professional, Indola Professional and Dabur International.
 
In 2015, the company expanded its operations in the UAE and Oman with the establishment of DB Distribution, exclusively representing Schwarzkopf Professional. Operations in the GCC later expanded to KSA (2017); Qatar (2018); Bahrain (2020) and Kuwait (2021). 

Today, with more than 300 employees across 8 Countries, 9 Professional Academies, 6,000+ business Partners and a network of 10,000+ Professionals, we are one of the major Pioneers both professional and personal Care in the Region, Driving Education, Innovation and Inspiration across the industry.

SLID SAL

zaven Derbedrossian

This department is responsible for developing and overseeing the brand strategy, ensuring consistent brand messaging and identity.

Brand Management

This department is responsible for driving revenue through key account management and strategic marketing initiatives.

SLID SAL

Org chart

Teams

Brand Management

Sales and Marketing

Offices