Flo Methorst

Flo Methorst serves as the Senior Director of Growth EMEA at Smadex, a prominent mobile-first programmatic solution for branding and performance marketers, since January 2020. Prior to this, Flo held multiple leadership roles at Entravision Interactive, including Senior Director of Growth EMEA and Director of Client Growth, starting in April 2015. Earlier career experiences include managing relocations at Team Relocations and an internship in marketing and PR at Joop van den Ende Theaterproducties, along with promoting oysters at Oestermeisje. Flo holds an MSc in Marketing Management from Erasmus University Rotterdam and participated in an exchange program at Reykjavik University.