Charlotte Binstead is an experienced marketing leader currently serving as the Head of Marketing and Communications at Smart Data Foundry. With a decade of expertise in developing impactful marketing strategies across various industries such as technology, higher education, and legal, Charlotte previously held key roles including Head of Growth Marketing at Cloudsoft and Digital Marketing Manager at Burness Paull LLP. Charlotte developed comprehensive CRM and email marketing strategies at Edinburgh Airport and Edinburgh Napier University, showcasing a solid foundation in data-driven marketing practices. Charlotte earned a Master of Arts in Medieval History from King's College London and holds a Level 6 Digital Diploma in Marketing from the Chartered Institute of Marketing.
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