Geoff Troidl

Head, Digital Marketing at SmartFinancial

Geoff Troidl serves as the Head of Digital Marketing at SmartFinancial since March 2023. Prior to this role, Geoff Troidl held various positions at GEICO from May 2005 to March 2023, culminating as Senior Director of Media. Responsibilities included managing teams for Paid Search, Organic Search, Affiliate Marketing, Display, and Video efforts. Previous roles at GEICO included Digital Marketing Manager, Internet Marketing Analyst II, Product Management Analyst II, and positions within the Management Intern Program. Geoff Troidl earned a Bachelor of Business Administration in Business Management from JMU College of Business between 2001 and 2005.

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