Andrew Kasprzycki

Andrew Kasprzycki serves as the VP of Smartly Creative for the Americas at Smartly.io since August 2023 and also operates as the Founder and Principal Advisor at Taybank Advisors, providing consultancy for leaders across the marketing ecosystem. Previously, Andrew held the position of President for North America at Isobar, where significant integration of major acquisitions was achieved. Experience also includes roles at LiveRamp, DDB, Starcom, and Energy BBDO, focusing on strategic revenue growth, client management, and innovative marketing solutions. Andrew's early career involved key advertising roles in both the US and Eastern Europe, including efforts to build businesses in the Czech Republic during a period of political change. Andrew holds a Bachelor of Arts in History from the University of California, Davis.