Rachel Gallagher

Rachel Gallagher is a seasoned marketing professional currently serving as the Paid Social Media Manager at Smartly, where Rachel leads paid social strategy for SoFi, overseeing a media spend of over $50 million annually across various platforms. Previously, Rachel worked as an Advertising Strategist at Effectv, focusing on client-centered strategy development and revenue growth, and as a Strategic Account Manager at LocaliQ, managing comprehensive digital media campaigns. Early career experiences include multimedia account management at The Palm Beach Post and editorial support roles in photography and digital marketing, highlighting a diverse skill set in digital media and client relations. Rachel holds a Bachelor of Arts in Communication and Digital Media Studies from Tulane University.