Toby Mensforth

Toby Mensforth is currently the Deputy Director at the Smithsonian Institution's National Postal Museum, where they oversee marketing, guest experience initiatives, and operational functions. They have extensive experience in business development and management within museums and cultural destinations, having previously held roles such as Vice President of Partnership Development at Event Network and Director of Theaters at Smithsonian Enterprises. Toby founded and led their own consulting firm, specializing in revenue optimization for cultural attractions, and has worked on significant projects in Canada, the UK, Europe, and Asia. They hold a BA Honors in Political Science and History from Carleton University and a joint BA from the University of Ottawa.