Eric Batscha is a digital media and ad tech veteran with extensive experience in business development and strategic leadership. They served as Business Development Director at AppNexus and Strategic Sales Director for Greater China at About.com, among other roles. As a co-founder of Postography and an angel investor with iPinYou, they demonstrate a commitment to innovation and growth in the industry. Currently, Eric holds the position of Industry Principal, Ad Tech at Snowflake and actively participates in working groups at IAB Australia and IAB Tech Lab. They earned an MBA from the University of Virginia Darden School of Business and continue their studies at Bates College.
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