Nicole Sanchez is a seasoned professional in video production and digital engagement with over two decades of experience. Currently serving as the Director of Video Production at Snowflake since February 2021, Nicole leads the video production team and oversees the execution of Data Cloud Now, driving audience development across multiple YouTube channels. Prior roles at Snowflake included Senior Manager of Video Production and Video Producer, where notable achievements included launching two new YouTube channels and producing a significant volume of video content. Before Snowflake, Nicole founded Digital Rockstar to help businesses enhance community engagement through live video and social media. Additionally, Nicole co-founded SpotOn Design, a design agency with notable clients including Sitecore and Yahoo, and worked at Hewlett Packard Enterprise as the Global Presentation Design & Brand Enhancement Manager. Nicole also contributed as a Global Social Media Advisor for Cisco's Learning@Cisco initiative and began a career in business development at General Magic. Nicole holds a Bachelor of Arts degree in Advertising from San José State University.
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