OUR STORY
So Fresh is Nigeria’s pioneer and leading healthy food chain for a wide range of fresh, nutritious and healthy meals. Ten years on, So Fresh has become the number one desired destination for people to make clean, safe & healthy food choices. 

At So Fresh, we therefore believe that food should be fresh wholesome and close to nature as much as possible, hence we create, retail and promote fresh, tasty, organic, hygienic wholesome and healthy food.

OUR MISSION
LIVE FRESH, LIVE HEALTHY

We inspire and enrich people to live healthier and happier lives, through fresh, wholesome food. 
Not only do we serve real food, fresh and healthy from nature, at the core of what we do is PEOPLE:

The people we empower people to:
Make healthy food choices and live healthier lifestyles.
Realise their weight-loss and fitness goals.
Improve their health conditions, overall well-being and self-esteem.
Be economically independent.

For us it's all about the PEOPLE we empower daily through the value we create. Our fresh healthy food is just the medium.
We feel a sense of responsibility to change the future of food as we know it today and so, our underlying philosophy is to provide good, clean nutrition and healthy living and remain a customer-centric organization in order to create sustainable value for all our stakeholders

OUR VISION
So Fresh will be the prime destination for people make clean, safe & healthy food choices

OUR VALUES:
These five core values embody what we stand for and our way of doing things right. They keep us focused and help us make decisions about every aspect of our business.
Selling the highest QUALITY, fresh, wholesome healthy meals and produce.
Consistently maintaining high standards of FOOD SAFETY.
Providing outstandingly delightful CUSTOMER CARE experience.
Support every TEAM member’s development, satisfaction and well-being.
Continually seek for innovative ways to IMPACT all our stakeholders

Food & Beverage

Health & Wellness

So Fresh

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