Mark Babij possesses extensive experience in advanced analytics and data strategy across multiple leading organizations. Currently serving as Vice President of Advanced Analytics at Sobeys, Mark previously held the role of Advanced Analytics Director for Strategy & Innovation. Prior to Sobeys, Mark was the Associate Vice President of Enterprise Data & Analytics at Canadian Tire and worked as the Director of Advanced Analytics at Aeroplan. Mark's career also includes managerial responsibilities in business analytics at Shoppers Drug Mart and roles as Solutions Lead and Senior Analyst at dunnhumby.
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