Tuya Haden

Tuya Haden is a seasoned marketing professional with extensive experience in direct mail marketing and content creation. Currently serving as a Senior Marketing Associate at SoFi since April 2022, Tuya leads the creative strategy and execution of monthly direct mail campaigns, manages the approval cycles for numerous creative assets, and collaborates cross-functionally to enhance campaign landing pages. Prior roles include Marketing Associate at Siege Media, where Tuya specialized in content marketing and keyword research, and positions at Power Digital Marketing that focused on optimizing web content and SEO strategies. Tuya also has experience in logistics and web fulfillment from a previous role at Nordstrom. Tuya holds Bachelor's degrees in Communication and Media Studies from San Diego State University and in Communication from Università Cattolica del Sacro Cuore.