Sandra Stapleton

Sandra Stapleton is an accomplished sales leader with extensive experience in sales development and business growth across multiple regions, including EMEA and the US. At SoftCo, Sandra currently leads the global Sales Development team, focusing on generating new business. Previously at SocialTalent, Sandra built a high-performing Sales Development team across the US and EMEA, achieving significant pipeline results. Sandra also served as the leader of EMEA Sales Development at Citrix before a corporate restructuring. An extensive career at Oracle included various senior leadership roles in business development and marketing, emphasizing cloud solutions and cross-selling initiatives. Sandra's educational background includes a Bachelor's degree in Marketing from Trinity College Dublin and a Master's in Business & Sales Management from Technological University Dublin, complemented by specialized training in sales methodologies.