Enrique Collado

VP, Growth and Marketing at Softonic

Enrique Collado is the current VP of Growth and Marketing at Softonic. Prior to this, they were the Chief Operating Officer at Habitissimo from May 2018 to January 2022. Enrique was responsible for growth strategy in the different business units, including sales, marketing, and customer experience. From February 2016 to August 2017, they were the Generalist Marketplaces Director at Adevinta Spain. In this role, they managed MilAnuncios and vibbo, and led the development of the vertical strategy. Enrique also facilitated product development, marketing offline and online, cross-team relationships, and people development. Prior to that, they were the Country Manager at Yapo.cl from October 2011 to February 2016. Before that, they were the Marketing Manager for Southern Europe at Adevinta from January 2011 to November 2011. And before that, they were a Product Manager at PopularLibros.com from October 2008 to July 2010.

Enrique Collado has a bachelor's degree in advertising and public relations from Universidad Complutense de Madrid. Enrique also has a master's degree in marketing management from IE Business School. In addition, they have completed a specialization program in data analysis from Northwestern University - Kellogg School of Management. Finally, they have also completed a Programa de Dirección General from IESE Business School.

Some direct reports include Sara De La Serna - Performance Marketing Specialist, Miguel Angel Perez - Affiliate Specialist, and Laura Bassaganya - Digital Marketing Manager. Some of their coworkers include Oliver Millar - Head of Growth & New Business, Teresa Chicharro - Director of Business Administration, and Agustin Herebia - Senior AdTech. Enrique Collado reports to Fiona Garvey, CEO.

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