Srinivas Varma is a seasoned performance marketer specializing in e-commerce growth, with a track record of scaling ad spend from $2.5M to $6.6M in monthly revenue. They currently serve as the Director of Performance Marketing at SoftPath Technologies LLC and the Head of E-commerce at OTCDeal Inc. Prior to these roles, they held various positions in digital marketing, including Digital Marketing Manager at Tempest Advertising and Head of Digital Marketing at Entellects Corporation. Srinivas co-founded sareefashions.com and began their career as a Web Analyst at Modi Builders. They earned a Bachelor of Commerce degree from Osmania University.
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