Sandra Gener is an experienced digital marketing professional with a robust background in developing and executing comprehensive online marketing strategies across various sectors, including telecommunications, banking, insurance, and retail. Currently serving as a Digital Marketing Manager at Softtek since December 2018, Sandra oversees the global online marketing strategy for multiple clients and coordinates with the Call Center for lead management and sales. Prior roles include Performance Manager at Publicis Media, where responsibilities included business development and client performance monitoring, and Digital Marketing Manager at Grupo Secuoya, focusing on marketing and business integration. Additional experience includes managing marketing for elEconomista, production management at El Mundo TV, and news reporting for TVE. Sandra holds a Master's in Marketing Management from EAE Business School and a Master's in Television Production from TRACOR.
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