Pankaj Kumar

Digital Marketing Specialist at Softtrix Tech Solutions Pvt Ltd

Pankaj Kumar is a seasoned digital marketing professional with over 16 years of experience in the field. Currently serving as a Digital Marketing Specialist at Softtrix Tech Solutions Pvt Ltd since 2010, Pankaj has previously held key roles, including Head of Digital Media at Visible Logic, Inc. from March 2018 to February 2022, where responsibilities included building and implementing comprehensive digital marketing strategies. Pankaj's expertise also spans roles as a Digital Marketing Specialist at Fruition and Senior PPC Executive at Inclind, where responsibilities involved conducting advertising trend research, managing PPC campaigns, and overseeing budget allocations. Earlier experience includes positions at ElephantMark LLC as a PPC Executive and Direct Online Marketing as an intern, where foundational skills in keyword research and campaign optimization were developed.

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