Michael Werum is a seasoned professional with extensive experience in online services and marketing, currently serving as the Senior Director of Global Online Services at Software AG since January 1987. With a focus on global branding, identity, and Internet strategy, Michael manages a substantial online presence across more than 20 countries and seven languages. Previous roles include Director of Online Marketing and Director of Internet Marketing, where responsibilities encompassed evaluating content management systems and enhancing customer loyalty through strategic web initiatives. Michael's career also includes contributions to market development and product marketing, as well as early experience in programming at ZDF and MarCom at Hake Brainware. Michael holds a degree from Hochschule Mainz - University of Applied Sciences.
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