Michael Werum is a seasoned professional with extensive experience in online services and marketing, currently serving as Senior Director of Global Online Services at Software AG since January 1987. In this role, Michael supports global branding and manages a multinational web presence across more than 20 countries and 7 languages, ensuring alignment between corporate identity and local relevance. Previous positions at Software AG include Director Online Marketing, where Michael implemented an enterprise content management system, and Director Internet Marketing, overseeing the international rollout of the company’s web presence and enhancing customer loyalty. Michael also received a "Web site Award" from the German magazine Capital in 2000 for exemplary content quality and service. Earlier career experiences include roles in programming at ZDF and marketing communications at Hake Brainware. Michael holds a degree from Hochschule Mainz - University of Applied Sciences.
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