Dakota Shanes

Dakota Shanes is a seasoned Sales Enablement Specialist currently employed at SoftwareOne, where responsibilities include the onboarding and ramping up of the Nashville Digital Sales Hub, successfully increasing mid-market/SMB segment revenue by 12% year over year. Dakota has extensive experience as a self-employed Digital Marketing and Sales Operations Consultant, focusing on strategic partnerships with cybersecurity firms and implementing sales processes. Prior roles include Sales Enablement and Operations Manager positions at JumpCrew and Red Hat, as well as Marketplace Operations Process Analyst at VMware, where significant contributions were made to sales strategies and training initiatives. Dakota holds an MBA in Logistics, Materials, and Supply Chain Management from the University of Tennessee, Knoxville, and a BBA in Marketing from the University of Tennessee at Martin.