Diego Velásquez

Diego Velásquez is a digital sales leader at SoftwareOne, specializing in the convergence of sales, marketing, and technology with over 12 years of experience. They previously held roles at notable companies including Oracle, where they managed territory accounts, and Diageo, where they led eCommerce strategies that resulted in significant market growth. Diego has a strong background in SaaS solutions, data-driven technologies, and omnichannel strategies, contributing to measurable business successes such as exceeding online revenue targets and enhancing client satisfaction. They hold a degree in Industrial Design from Pontificia Universidad Javeriana and a Marketing Management certification from Politécnico Grancolombiano.