Patrick Lim

Business Head IBM Advisory Services - APAC Arabian Peninsula

Patrick Lim has extensive experience in software asset management and technical support, having held key positions in notable companies since 2000. At Spirent Communications Inc., significant contributions were made to securing over $50M in sales through effective problem resolution and customer relationship management. After a brief tenure as an analyst at Sorenson Capital, Patrick transitioned to KPMG LLP, where managerial responsibilities included leading a team on a software license audit engagement for a Fortune 15 company. As a director at Anglepoint Inc., growth was driven in APAC while also managing IBM SAM services. Currently, as the Business Head of IBM Advisory Services for the APAC Arabian Peninsula at SoftwareONE, Patrick continues to leverage expertise in software licensing education and management, having saved over $100 million USD for clients throughout a career characterized by strong client partnerships and an emphasis on optimizing software assets. Patrick holds an MBA from Brigham Young University, with a focus on Management Information Systems.

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Singapore

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