Beatriz Agame

Beatriz Agame is a skilled marketing professional currently serving as a Senior Trade Marketing Analyst at Softys. They previously held roles at Raízen, where they contributed as a Projects Analyst and Planning Analyst, focusing on CRM management, retail portfolio management, and strategic project collaboration. Beatriz started their career as a Marketing & Trade Marketing Intern, successfully co-leading a product expansion project that resulted in significant financial gains. With a Bachelor's degree in Business Administration from Universidade Estadual de Campinas, Beatriz is passionate about purpose-driven marketing and building meaningful connections between brands and consumers.