B.J. Wiley Williams

Founder & CEO at SoHookd

B.J. Wiley Williams is the founder and CEO of SoHookd, a social media platform for connecting with new people. Prior to SoHookd, B.J. was a manager at lululemon athletica, where they helped launch the Chestnut Hill Store. B.J. has also served as the director of strategy at HEI Hotels & Resorts, where they were responsible for corporate strategy, investment management, operations, human capital management, and marketing. B.J. is a dynamic and innovative leader with a proven track record of success in both the corporate and startup worlds.

B.J. Wiley Williams studied history at the University of Virginia before obtaining their MBA from Harvard Business School.

Some individuals on their team include Shilpa Punatar - CMO, Sohaib Malik - CTO, and Marissa Paulsen - VP, Product & Operations.

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