Elsa Luoto is an experienced professional currently serving as a Category Coordinator and previously as a Sales Coordinator at SOK since January 2023. Prior to this role, Elsa worked as a Strategic Insight Analyst at Generaxion Finland from January 2021 to January 2023, focusing on market research, analysis, data analysis, and strategic planning. Earlier experience includes positions such as Replenishment Planner at Kesko - K-Group, Market Insights Trainee at Saarioinen, and various service and administrative roles across multiple companies. Elsa has a Master's degree in Strategy Business Development from the University of Vaasa and is currently pursuing a Bachelor's degree in Marketing at Tampere University of Applied Sciences.
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