Eran Pick (He/Him)

Founder / CEO at Solid Commerce

Founder and CEO of Solid Commerce, a leading cloud-based eCommerce operations platform headquartered in Marina Del Rey, California. Since founding Solid Commerce in 2008, Eran has been instrumental in developing innovative software solutions that help brands, manufacturers, and retailers streamline multi-channel selling across major marketplaces such as Amazon, eBay, Walmart, and Shopify. His vision centers on simplifying complex eCommerce operations by automating inventory management, order processing, pricing, and shipping logistics, enabling sellers to scale efficiently and grow revenue.

Before Solid Commerce, Eran held leadership roles including CEO and Founder of Liquidate Direct, a platform revolutionizing excess inventory management, and Smart Media, a digital marketing agency focused on data-driven growth strategies. Early in his career, he gained technical expertise as a Product Manager and Developer at Pacific Turn-Key Systems.

Eran holds multiple advanced certifications in machine learning and natural language processing from Coursera, reflecting his commitment to leveraging cutting-edge technology to solve business challenges. He earned dual Bachelor of Science degrees from the University of California, Davis, in Viticulture and Enology, showcasing a diverse academic background.

Known for his strategic leadership and deep industry knowledge, Eran is recognized as a thought leader in the eCommerce technology space. Under his guidance, Solid Commerce has grown to serve over 10,000 customers worldwide, processing billions of transactions and managing millions of shipments, solidifying its position as a trusted partner for multi-channel sellers.

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Solid Commerce

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Solid Commerce is a leading cloud-based eCommerce operations platform designed to help brands, manufacturers, and retailers centralize, streamline, and automate multi-channel selling across 30+ marketplaces and sales channels, including Amazon, eBay, Walmart, Shopify, and more. The platform offers robust inventory management, order management, pricing and repricing automation, and shipping logistics automation—all accessible from a single unified dashboard. With deep marketplace integrations and support for popular carriers like UPS, FedEx, and USPS, Solid Commerce enables sellers to batch print shipping labels, automate order routing, and reduce shipping costs through smart carrier selection. Its AI-powered content optimization tools help improve product listings and images, boosting marketplace visibility and conversion rates. Solid Commerce’s real-time inventory synchronization prevents overselling and stockouts, while its vendor and dropship management capabilities allow sellers to expand product assortments without holding extra inventory. The platform integrates seamlessly with popular ERP and accounting systems such as QuickBooks, SAP, and Oracle, providing end-to-end operational control and detailed reporting and analytics. Trusted by over 10,000 brands and retailers worldwide, Solid Commerce has processed billions of transactions and managed millions of shipments, helping sellers increase productivity by over 50% and grow revenues by more than 100% when expanding to additional marketplaces. As a scalable SaaS cloud solution, Solid Commerce continuously evolves with enhanced automation features, expanded marketplace coverage, and dedicated customer success support to empower sellers to grow smarter and sell more efficiently.