Alexandra Trakas is a seasoned professional with nearly 15 years of experience at the intersection of fitness, wellness, and lifestyle brands. They currently serve as the Senior Director and Head of New Business Ventures at [solidcore], where they lead initiatives focused on the future of fitness and wellness. Previously, Alexandra founded and served as CEO/Partner of BASH Boxing, leading the brand to five locations and establishing it as a category leader known for inclusivity and community. Their career also includes management roles at Orangetheory Fitness and The Bar Method, showcasing a strong commitment to client experience and innovative fitness solutions. Alexandra holds a Bachelor of Fine Arts from Shenandoah University.
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