Doug Malcolm

Doug Malcolm is a freelance Strategy Director with extensive experience in brand, creative, communications, and integrated strategy across various sectors. They have held prominent roles at agencies such as Energy BBDO, where they led global strategy for Bayer's brand portfolio, and DigitasLBi_US, where they oversaw numerous high-profile brands. Doug has earned accolades, including Effies and Cannes Lions, and is noted for their ability to apply behavioral economics to enhance marketing effectiveness. They founded Pale Blue Dot Strategy and currently serve as an Associate Strategy Director at Someoddpilot while continuing to develop innovative strategies for diverse clients. Doug holds a Master’s degree in Advertising from the University of Illinois Urbana-Champaign and a Bachelor’s degree in Sociology from Emory University.