Heider Berlink

Heider Berlink is a seasoned professional with extensive experience in product management and technology. Currently serving as the Director of Product and Engineering at will bank and co-founder of TAU, Heider focuses on simplifying AI deployment for small and medium-sized businesses. With a background that includes roles as Lead Expert and Associate Professor at Tera, Heider has contributed to growth marketing and digital product education. Previous positions include advising at Sandwiche, where a significant increase in user base was achieved, and at Órigo Energia, where innovative business models were explored. Heider held leadership positions at PicPay, developing product strategies and teams, and has vast experience in various sectors, including digital marketplaces and online education. Educational qualifications include a Master's in Machine Learning and degrees in Electrical Engineering and Automation.