Roy Peters

Roy Peters is an experienced marketing professional currently serving as the Sonova Marketing Manager and Team Leader for support at Sonova Group since October 2015, overseeing the brands Phonak, Unitron, and Sennheiser Consumer Hearing. Prior to this, Roy held the role of Marketing Management for wireless systems at Phonak Nederland from 2004, where responsibilities included maintaining market leadership and developing new markets in various sectors. Roy has also worked as an International Product Manager at Philips Hearing Instruments/Beltone from 2000 to 2004, focusing on brand introduction and product development in German-speaking countries. Educational qualifications include a degree in Neurolinguistics from the University of Groningen and various marketing certifications, including Leadership Foundations and Google Adwords Advanced.