Ted Gaines

Ted Gaines is a transformational marketing and CRM executive currently serving as the Director of Marketing at Soothe, an on-demand wellness marketplace. With a background in advanced analytics and optimization, Gaines previously held leadership roles at Rosetta, McElroy, Band Digital, Intuit, Automobile Technologies, EarthLink, and American Greetings, where they drove significant growth and customer engagement through data-driven strategies. Gaines has also operated Gaines Business Consulting Services since 2007, advising various companies on marketing strategy and analytics. They continue their education at Grinnell College, holding dual Bachelor’s degrees in English and Theatre.