Source Atlantic Limited is an innovative and industry-leading wholesale distributor passionate about delivering value and exceptional service to customers in Canada and beyond. Source Atlantic partners with hundreds of world-class suppliers, offers a multitude of specialized and technical services and has many value-added business solutions designed to improve customers'​ efficiency and productivity. 

Now, with over 500 employees, Source Atlantic has 24 locations in Canada with 17 specialized product and service divisions and was distinguished with a Canada’s Best Managed Companies award since 2017.

A vital strength within Source Atlantic is its team of dedicated, honest, and customer-oriented employees. A willingness to improve and achieve is evident throughout the company as a result of a focus on value-added services for our customers, technological advances, and employee training.

Commercial Real Estate

Retail

Source Atlantic Limited

Source Atlantic Limited's headquarters in Saint John, Canada

This department focuses on generating leads and nurturing customer relationships primarily through direct sales interactions.

Sales Development

The Sales and Account Management team at Source Atlantic Limited is responsible for driving revenue growth through strategic sales initiatives and maintaining robust relationships with key accounts. This team collaborates closely to identify customer needs, offer tailored technical solutions, and ensure exceptional service delivery. Core activities include managing sales territories, developing new business opportunities, negotiating contracts, and providing ongoing support to optimize customer efficiency and productivity. The team’s collective effort is pivotal in upholding Source Atlantic's reputation for excellence in the wholesale distribution industry.

Sales and Account Management

The Inside Sales Team at Source Atlantic Limited is responsible for driving sales and providing exceptional customer service across various specialized product and service divisions. This team manages customer inquiries, processes orders, and offers tailored solutions in areas such as electrical, technical, plumbing, heating, and power transmission. Leveraging their extensive product knowledge and technical expertise, they build strong customer relationships, ensuring clients receive the most efficient and effective solutions to improve their productivity and efficiency.

Inside Sales Team

This department oversees client relationships and ensures customer satisfaction by managing account-related activities.

Account Management

This department manages the overall operations and performance of various branches within the organization.

Branch Operations

The Sourcing and Procurement team at Source Atlantic Limited is responsible for identifying and acquiring the highest quality products and services at the best possible prices for the company. This team collaborates closely with suppliers, manages relationships, and ensures that the procurement process aligns with the company’s strategic goals. They also handle the detailed estimation, market analysis, and negotiation processes to guarantee efficiency and cost-effectiveness in supply chain operations, thereby supporting the company's commitment to exceptional customer service and value delivery.

Sourcing and Procurement

The Finance Team at Source Atlantic Limited is responsible for managing the company's financial operations, ensuring accuracy in accounts payable and receivable, and providing strategic financial planning and analysis. This team supports business decisions by delivering critical insights, maintaining financial health, and ensuring compliance with financial regulations.

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Other teams

Sales and Account Management

Inside Sales Team

Account Management

Branch Operations

Sourcing and Procurement

Finance Team